Technology has made communication easier and much more convenient. With the advent of mobile phones, it has become possible to connect with people anytime, anywhere. In order to converse with the target audience and reach the clients at the earliest, business owners are utilizing Bulk SMS technology.
Bulk SMS Service has become a popular channel for conversing with the customers and is increasingly being incorporated by large number of businesses, organizations, government agencies, educational institutions, etc.
Bulk SMS Gateway mainly offers 2 type of routes- Promotional and Transactional
Promotional SMS are intended for marketing a product or service. As per the TRAI rules, these messages can only be sent to the Non DND numbers from 9 AM to 9 PM.
Transactional SMS include notifications, reminders, OTPs, order status, payment alerts and are not intended for marketing purposes. These messages can be sent 24/7 to all numbers(DND and Non DND)for conveying crucial information to the recipients directly on their cell phones.
Industries using Transactional SMS Service
- Educational institutes for conveying information related to fees dues, class timings, bus routes, event updates, attendance alerts, etc.
- Hotels and Takeaways for booking confirmations, reservations, parcel delivery, order confirmation updates, etc.
- E-commerce portals and Courier services for order updates, tracking ID, shipment status, payment receipts, etc.
- Financial organizations for policy renewal dues, transaction alerts, account status, loan approval messages, etc.
- Health care providers for appointment booking, reminders, fee details, lab reports, etc.
Importance of Transactional SMS
- Using Transactional SMS Service allows a brand to communicate with both the DND and Non DND numbers.
- It enables companies to reach millions of clients in a single click.
- Vital data can be easily transmitted to the target group in the most direct manner.
- Messages can be sent 24/7 both to the DND and Non DND numbers.
- SMS has the highest open rate of 98%, it ensures the readability of the text in the fastest possible manner.
- Since SMS transmits the data in a brief and concise manner and is delivered in the most personalized device, it is proven to generate highest response rates than any other communication channel.
- Disseminating vital data using transactional route is an affordable and time-saving method as compared to other mediums such as calling and emails.
As everyone carries a cell phone and SMS feature is available in all mobile phones, conversing with customers using transactional Bulk SMS Service is an ideal choice for business owners as it allows them to convey crucial updates in a time-bound manner. Fast2SMS offers you a robust platform for sending transactional SMS to your customers and keep them informed at all times. We provide the best quality transactional SMS Service at the lowest pricing. Register with us and start conveying updates, alerts and other important notifications to your clients in the quickest manner.