{"id":17350,"date":"2026-09-29T09:47:18","date_gmt":"2026-09-29T04:17:18","guid":{"rendered":"https:\/\/www.fast2sms.com\/help\/shopify-order-events-sms-whatsapp\/"},"modified":"2026-09-29T09:47:18","modified_gmt":"2026-09-29T04:17:18","slug":"shopify-order-events-sms-whatsapp","status":"publish","type":"post","link":"https:\/\/www.fast2sms.com\/help\/shopify-order-events-sms-whatsapp\/","title":{"rendered":"12 Shopify Order Events on SMS and WhatsApp: What to Send at Each Step"},"content":{"rendered":"

A Shopify order goes through many small moments: placed, paid, packed, shipped, out for delivery, delivered, and sometimes cancelled or refunded. Each moment is a chance to tell your customer what is happening before they call you or open a “where is my order” ticket. Good Shopify order status notifications cut those calls and make a small D2C brand feel organised.<\/p>\n

The free Fast2SMS app for Shopify gives you 12 order events, each with its own on\/off switch and its own SMS or WhatsApp message. This guide walks through every event: what triggers it, what to say, which channel suits it, which variables to use and a one-line example you can adapt.<\/p>\n

Install Now<\/a>Signup Now<\/a><\/p>\n

\"Shopify
The order journey the app follows on its own, plus the events for changes, abandoned carts and new customers.<\/figcaption><\/figure>\n

All 12 Shopify order events at a glance<\/h2>\n

Here is the full list as it appears in the Automations tab of the app. The channel column is a suggestion based on what works for most Indian stores. You can pick SMS, WhatsApp or Both for every event, and change it any time.<\/p>\n

\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
Event<\/th>\nTrigger<\/th>\nChannel suggestion<\/th>\nKey variables<\/th>\n<\/tr>\n<\/thead>\n
1. Order placed<\/td>\nA new order is created (prepaid only when Smart COD is on)<\/td>\nWhatsApp or Both<\/td>\nCustomer name, order ID, amount, order status URL, invoice URL<\/td>\n<\/tr>\n
2. Payment received<\/td>\nShopify marks the order as paid<\/td>\nWhatsApp<\/td>\nCustomer name, order ID, amount, payment method, invoice URL<\/td>\n<\/tr>\n
3. Order fulfilled<\/td>\nAll items in the order are fulfilled<\/td>\nWhatsApp or Both<\/td>\nCustomer name, order ID, tracking URL, shipping method<\/td>\n<\/tr>\n
4. Order partially fulfilled<\/td>\nSome items are fulfilled, others still pending<\/td>\nWhatsApp<\/td>\nCustomer name, order ID, order status URL<\/td>\n<\/tr>\n
5. Order cancelled<\/td>\nThe order is cancelled in Shopify<\/td>\nBoth<\/td>\nCustomer name, order ID, amount, payment method<\/td>\n<\/tr>\n
6. Refund created<\/td>\nA refund is issued on the order<\/td>\nBoth<\/td>\nCustomer name, order ID, order status URL<\/td>\n<\/tr>\n
7. Shipment created<\/td>\nA fulfillment with tracking details is added<\/td>\nBoth<\/td>\nCustomer name, order ID, tracking number, tracking URL<\/td>\n<\/tr>\n
8. Out for delivery<\/td>\nShipment status updates to out for delivery<\/td>\nSMS or Both<\/td>\nCustomer name, order ID, amount, payment method<\/td>\n<\/tr>\n
9. Delivered<\/td>\nShipment status updates to delivered<\/td>\nWhatsApp<\/td>\nCustomer name, order ID, product name<\/td>\n<\/tr>\n
10. Abandoned checkout recovery<\/td>\nCheckout left incomplete after your set delay<\/td>\nWhatsApp<\/td>\nCustomer name, product name, checkout recovery URL, coupon code<\/td>\n<\/tr>\n
11. Welcome message for new customers<\/td>\nA new customer is created in your store<\/td>\nWhatsApp<\/td>\nCustomer name, coupon code<\/td>\n<\/tr>\n
12. COD order placed<\/td>\nA new order with Cash on Delivery payment<\/td>\nBoth<\/td>\nCustomer name, order ID, amount, city, pincode, order status URL<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n
\"All
The full event list in the Automations tab. Each event has its own toggle, channel and template.<\/figcaption><\/figure>\n

How each event is set up in the Automations tab<\/h2>\n

Every event works the same way:<\/p>\n

    \n
  1. Turn the event on<\/strong> with its toggle.<\/li>\n
  2. Pick the channel:<\/strong> SMS, WhatsApp or Both.<\/li>\n
  3. Pick a template.<\/strong> One click fetches your approved DLT SMS and Meta-approved WhatsApp templates from your Fast2SMS account, searchable by name, ID or text.<\/li>\n
  4. Map the variables<\/strong> with dropdowns, from 18+ options. WhatsApp dynamic URL buttons, such as Track Order, are detected and mappable too.<\/li>\n
  5. Check the live preview.<\/strong> SMS shows in an iPhone-style bubble. WhatsApp shows your verified business name, media header and buttons.<\/li>\n
  6. Test send<\/strong> to your own admin number. The app shows the request ID so you can trace it.<\/li>\n<\/ol>\n

    Your SMS templates need DLT approval first, and your WhatsApp templates need Meta approval. If you don’t have them yet, start with our copy-paste DLT templates for all 12 events<\/a> and the WhatsApp message templates for Shopify<\/a>.<\/p>\n

    \"Shopify
    Automations tab: toggle, channel, template picker and variable mapping for one event.<\/figcaption><\/figure>\n

    Order placed and COD order placed (Smart COD)<\/h2>\n

    These two cover the first message after checkout. Read the Smart COD part before you switch them on.<\/p>\n

    Order placed<\/h3>\n