In today’s ever expanding rich media landscape, traditional text message is no longer enough to meet the rising customer expectations of Ecommerce business. RCS is emerging as a true game changer that is driving revenue, maximising conversions and delivering remarkable customer experiences. In this blog post, we will explore 10 ways in which RCS can skyrocket your Ecommerce sales. Let us dive deep into it.

 

 

Why choose RCS messaging for Ecommerce Sales?

With the evolution of modern marketing practices, RCS has become a cornerstone for successful Ecommerce businesses. Let us look into the shocking statistics that shows how fast it is growing:

• RCS campaigns have reported conversion rates of upto 80%. (Source: Master of code)
• RCS messaging reduces cart abandonment and boosts ecommerce sales by 20%. (Source: Native Message )
• RCS is anticipated to become the world’s largest business messaging platform, with over 2 billion users, accounting for 50% of total smartphone users. (Source: MMA Global)
• RCS business messaging traffic grew from 33 billion messages in 2023 to 50 billion in 2024. (Source: Juniper Research)
• RCS messages lead to up to 6.2x ROI for ecommerce brands running targeted campaigns. (Source: Master of Code)

 

 

10 Ways in which RCS can Skyrocket your Ecommerce Sales

Let us look into 10 effective ways in which RCS can skyrocket your ecommerce sales:

1. Showcase your products for promotion

Curate a customised service experience for every client. With RCS, your marketing campaign becomes seamless and result-oriented. Now promote your campaigns by sending carousel cards containing high-resolution images, pricing and call to action buttons. Customers get the option to swipe and browse different items, select “Buy Now” or “Read more” within a single click of a button.

Example: “Dear customer, the black sneakers are back in stock in your size at discounted rates, shop now!”

 

2. Share order confirmation details

Keep your customers informed by sending order alerts and confirmations via RCS messages. You can send product images with tracking details and delivery date that make the service experience memorable for the customer.

Example: “Thank you for purchasing with us. Your order will be delivered to your doorstep by tomorrow. Please click here for tracking updates”.

 

3. Ask for feedback

Feedback from your clients is a valuable data that you can use to further optimise your campaign and make it customer-centric. You can use RCS to request feedback from your clients and collect their opinions in systematic manner. You can provide rating options, short surveys all in one single tap.

Example: “Thank you for shopping with us, we would love to hear your feedback. Please rate our service.”

 

4. Abandonment cart recovery reminders

Abandonment cart recovery notifications are found to impact ROI. With RCS, you can send a visually appealing abandonment cart reminders with product images, pricing and quick action buttons with extra discounts.

Example: “Your favorite perfume is on sale, extra 10% off if you buy now”

 

5. Customise shopping experience

You can segment your target audience into different groups based on their purchase history. After grouping, create personalised RCS messages for every group to entice sales and drive impulse buyers.

Example: “As per your recent purchase of cosmetic items, we would like to give 20% off on your next purchase with us, happy shopping!”

 

6. Flash sales offer

RCS messaging is ideal for time-sensitive deals and promotions. You can share details of limited time offers with rich visuals, timers, and persuade your clients to take immediate action.

Example: “Flash Sale, 50% off on all cookware for only 2 hours, hurry up!”

 

7. Streamline the buying experience

Create a frictionless experience for your customers by enabling them to complete their shopping directly within the message without any redirects. This has found to reduce cart abandonment and boost conversion rates.

Example: “Click here to purchase now instantly”

 

8. Loyalty Program for valued clients

Create a special loyalty campaign for returning customers. Send attractive offers, redeemable rewards via rich carousel cards that entice your clients to stay loyal towards your brand.

Example: “Dear customer, you have 500 points left on your voucher, browse a range of products that you can buy now”

 

9. Recover lost leads

Send immediate notifications the moment an out of stock product becomes available. Start integrating RCS messaging to alert customers when their favorite stock becomes available again.

Example: “Good news, the fastrack watch you wanted is back in stock, hurry up, offer available till the stock lasts.”

 

10. Reminders for browse abandonment

When customers don’t purchase your product after browsing and leave shopping in between, you can send an instant RCS reminder with attractive carousels and add to cart options.

Example: “Still wanting to buy purse! Check out these similar styles you might like”

 

 

Case Study of Ecommerce Business using RCS

Problem: A renowned electronic retailer wanted to reduce cart abandonment and increase customer engagement.

Implementation: Started RCS Business messaging for promotions, cart recovery and sent timely updates using carousels, high resolution images, CTAs, etc.

Results achieved:

• 45% decrease in cart abandonment
• 60% boosts in conversion rates
• 85% increase in customer satisfaction
• 30% depletion in support costs

 

How to start your RCS messaging campaign for your Ecommerce Store?

Unlock RCS campaign success with Fast2SMS and achieve exceptional results. We empower ecommerce businesses with customised all-in-one solutions tailored to your diverse business needs. You can even create a personalised brand sender ID that adds to the campaign value and create a personalised service experience for every client.

 

 

Why Fast2SMS is the first choice for sending RCS messages for your Ecommerce business?

• Send high-resolution multimedia
• Create verified brand sender ID
• Free bot approval and support
• Auto refund for failed messages
• 100% transparency
• Complete signup support
• Dedicated customer support
• Free credit after signup
• Lowest message cost
• Fastest delivery rates
• Highest response rates
• User-friendly interface
• Check instant delivery reports
• No setup costs
• No hidden charges

 

Choose Fast2SMS to capture the next generation of consumers and make the most out of your marketing campaigns. Reap the benefits of RCS messaging and skyrocket your ecommerce sales like never before. Upgrade your Ecommerce marketing strategy to increase sales, boost conversions and drive exponential business growth. With over 15 years of experience, Fast2SMS has become the first choice for every ecommerce store. Sign up now and skyrocket your ecommerce sales!