In today’s digital world, where speedy communication is the key, Whatsapp has become a prominent communication medium. Whatsapp API Provider enables businesses to create personalised messaging experiences in a seamless and hassle-free way. Fast2SMS is the Cheapest Whatsapp Business API Provider in India. In this post, we will learn about whatsapp business API, its benefits, features and more. So, stay tuned.

What is Whatsapp Business API?

Whatsapp Business API is Meta’s official platform designed for medium to large scale businesses for sending notifications, providing customer support and integrating whatsapp directly into their systems. It is a robust tool launched by Facebook in the year 2018 helping brands to communicate with their customers at scale.

Contrary to free Whatsapp app, the API version is mainly suitable for:

• Automated chatbots
• Whatsapp OTP delivery and notifications
• Integration with CRMs and other tools
• Multi-agent dashboards
• Rich media messaging

Why every business needs Whatsapp API?

With over 400 million Whatsapp users in India, if you are not thinking of including Whatsapp API into your business communication strategy, you are missing out on a lot of opportunities. Some of the fascinating research related to Whatsapp has forced businesses to implement it into their communication strategies:

• India has the highest Whatsapp user base globally
• 98% of whatsapp messages are opened instantly
• Average response time on Whatsapp is 90 seconds
• More than 70% of Indians prefer receiving whatsapp messages compared to SMS or email
• Whatsapp business campaigns have 3X higher engagement rates than SMS campaigns
• 90% of Indians prefer receiving OTPs on whatsapp rather than SMS or email
• Over 65% businesses send transactional messages via Whatsapp API
• Whatsapp message delivery success rate is above 99% in India

Whatsapp Business API benefits

Some of the major benefits of using Whatsapp Business API are:

1. Reach across a large customer base: With over 2.2 billion monthly active users on whatsapp, it is the one of the fastest channel to reach across a large customer base and connect with them in no time. Whether its for sales, support or sending notifications, whatsapp has emerged as the most preferred communication mode for fastest, speedy and timely communication. If you want to build trustworthy client relationships, whatsapp is the go-to channel for it.

2. Create a strong brand image: Whatsapp allows you to create personalised verified brand profiles and build better engagement rates with the blue tick feature. The blue tick confirms that business profile is genuine and reliable. This helps you to increase authority and develop customer’s trust in the brand. And as 7 out of 10 people make purchases from the brands which they trust, Whatsapp Business API is the quickest way to increase your brand presence online.

3. Add clickable buttons and send actionable messages: Whatsapp Business API can help you drive 3X conversion rates than emails or SMS. You can make your message more enticing and powerful by adding clickable buttons and call to actions. Moreover, you can include rich media such as images, videos, files, emojis making the impact even more greater.

4. Better customer support: A timely customer support builds brand trust and credibility. Using Fast2SMS Whatsapp Business API services, you can handle customers in a more professional manner with 1:1 Live chat. Any type of customer query, complaint or feedback can be handled on a direct basis using Whatsapp API.

5. Highest security and transparency: Whatsapp Business API enhances the security of your chat with end-to-end encryption on every chat. This makes Whatsapp the safest and most secure channel for transmitting sensitive information like OTPs, password or account details.

6. Cost-effective pricing: Fast2SMS is the cheapest whatsapp business API provider in India with a range of affordable plans suitable for every industry and business. You will not incur any kind of monthly costs or setup charges. Sign up on Fast2SMS to send Whatsapp messages in the cheapest possible manner.

Difference between Whatsapp Business API and Whatsapp Business app

People often get confused with Whatsapp business app and whatsapp business api. Let us understand its definition and differences.

Whatsapp Business App: It is a free mobile app used by small scale businesses. It has basic functionalities such as creating business profile and sending quick replies to customers.

Whatsapp Business API: It is a paid service used by medium and large scale businesses to organise its Whatsapp conversations at scale. It provides a lot of additional functionalities than the Whatsapp Business app. It enables you to automate messaging, personalise communications and create customer chatbots.

Which is the Cheapest Whatsapp Business API Provider in India?

Fast2SMS is the cheapest Whatsapp Business API Provider in India. We are on the sole mission of making the messaging industry affordable for all kinds of industries. With more than 5 million registered users, we help businesses to communicate with their target audience using Whatsapp Business API without overspending.

Here, at Fast2SMS you will not incur any setup costs or monthly charges and only need to pay for delivered messages. If your messages get failed, the amount will be auto refunded into your Fast2SMS wallet. So, without any further delay start using our Whatsapp Business API without any upfront costs or hidden charges.

Click here to understand the complete process for sending messages via Fast2SMS Whatsapp Business API

Features of Fast2SMS Whatsapp Business API

Some features of Fast2SMS Whatsapp Business API that sets it apart from rest of the API Providers are:

• Seamless API integration
• Cheapest Business API Provider
• User-friendly interface
• Simple platform
• No technical knowledge required
• Safe and secure panel
• Per message delivery costs only
• No hidden costs
• No monthly costs
• Rich media message
• No setup costs
• Quickest signup process
• Support over call, chat, email
• Free INR 5O credit after signup
• Auto refund of failed messages
• Dedicated support team
• Approved message templates
• Real-time results
• Ready made API keys
• Instant customer reach
• Live inbox for real-time chats

Fast2SMS is the Cheapest Whatsapp Business API Provider in India. We take pride in providing one of the most affordable Whatsapp business API solutions in India, enabling brands to connect with their customers without the burden of high prices. Using our cost-effective business solution, you can add value to your customer service experience and build trustworthy client relationships. Harness the power of Whatsapp API to nurture customer relationships and accelerate seamless, result-driven communication. Signup now and test Whatsapp API for free!